Completed while I was Director of Design at Kula Partners. Multi-site web redesign and new identity design for Santa Clara, California based Aeris Communications. Providers of cellular service for Machine to Machine communications, Aeris is in the business of the Internet of Things. A well established business, Aeris was looking for a refresh to help focus their business message and growth.

Sandy Lin formerly from Aeris Communications

I appreciated his patience, feedback, and guidance throughout the entire process. He had a good balance between keeping us in line with best design practices and ensuring what we were looking for was still achieved. His creativity and attention to detail brought us designs that captured the essence of what we were looking for in our rebrand.

Comparison of old design to new design

The project began with re-branding; developing a new logo, colour palette, typography system, etc. The web design portion consisted of a core company website along with the subdomain, neo.aeris.com, as a portal into their managed services.

The results were a clean and modern logo, an upgraded branding package and a series of websites and HubSpot templates that work hard at gathering and nurturing leads. The design was a collaboration with a great deal of input from the client, resulting in a product that works for them as well as their clients.

Update

Since completing this project, more than four years ago aeris has gone on to re-design their website—though the logo I designed remains in use.